| Sony advertising
I know this is really old news, but I don't think there's been a thread on it.
Sony's advertising campaign: the viral videos, the fake websites, hiring graffiti artists to incorporate PSPs into their work... most people that I've seen discuss it have been outraged by the fact that Sony thinks people will buy into their attempts to incorporate their products into urban culture. I have to say, as someone who's interested in advertising, it offers a very unique understanding of effective alternative means of advertising.
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